Project: Clorofilla, 2023
Visual design, branding
đź’ˇThe big idea: Â Communicating a podcast about ecology with a visual that tells many stories.Â
Corofilla is a weekly podcast exploring climate change through interviews with ecology experts, with many different backgrounds. With a mix of deep dives, a touch of anxiety, and a hearty dose of humor, the podcast aims to inform and entertain while tackling urgent environmental issues.
I collaborated with Davide, one of the creators, to design the podcast’s logo. Inspired by solarpunk science fiction, the logo encapsulates the essence of Clorofilla: sharing many impactful stories within a compact space, while radiating hope for a greener, brighter future.
The handwritten font and the illustration were used on different communication materials, becoming the official logo of Clorofilla.